There is something special about seeing kids tear into gifts during the holiday season. Their wide eyes and eager hands as they anticipate getting a new doll, coloring book, or that one item they talked about all year long, remind us of the pure joy and magic of childhood. These moments capture the very heart of what makes this time of year so enchanting.
This season, we are helping you celebrate that joy with intention as we continue our Holiday Gift Guide series, this time placing the spotlight on Black-owned brands that are creating meaningful and confidence-boosting gifts for kids. Some of the brands are available on the Official Black Wall Street marketplace, making it easy to bundle all of your gifts into a single order and present them in thoughtfully crafted gift wrapping paper or bags, specially created by the Black-owned Clera’s Creative Gifts.
Epic Everyday
Epic Everyday creates gifts that are both functional and fun. From backpacks to hoodies that celebrate Black culture, their products are designed to boost confidence and help every child feel seen.

Beautiful Curly Me
The 13 year-old CEO behind this brand is intentional about creating dolls with natural hair, along with books, puzzles and accessories that inspire confidence in young Black and Brown girls. With every doll purchased, another is donated to a young girl in need.

Duchess and Duke
Duchess and Duke is redefining travel for kids with backpacks, luggage and travel accessories that celebrate the “diversity and beauty of every young explorer.” Their fun and vibrant designs turn everyday travel essentials into expressions of identity and pride.

Jambo Books
This holiday season, if you’re looking for a gift that keeps on giving, a Jambo subscription is the perfect choice. Each month, beautifully packaged books deliver adventure, imagination and, most importantly, diversity and representation, straight to young readers.

Puzzle Huddle
Offering a fun-filled and imaginative collection of puzzles, blankets, culturally relevant clothing, and other products, Puzzle Huddle has the perfect gifts that celebrate the beauty and brilliance of diverse children.

Brown Toy Box
Focusing on making learning “fun, accessible and culturally affirming,” The Brown Toy Box is a purpose-driven toy brand and manufacturer. With STEAM kits, puzzles and games all rooted in culture and designed to build confidence, they offer the perfect gifts to help kids dream big.
